Get a macro view of your direct-to-fan.
World heatmap
See at a glance where your loyal fanbase is located globally so you can plan tours and events in areas you know will draw a crowd.
Top fans
Do you know who your top fan is in any given city? Before going on tour, find the fans who support you the most and reward them.
Top markets
You may have superfans in surprise places. See what cites or territories are supporting you the most with Shopify purchase data.
Purchase activity
Keep your finger on the pulse of what your fans are buying today, this week, and beyond so you can keep up with demand.
Sales breakdown
Split the sales numbers to get the full picture of where your revenue is coming from, be it merch or memberships.
Top products
Know what shirt sold best last year, last month, last week, or all time!
The Ultimate Fan Insights Hub
Shopify's analytics are great, but sometimes artists need to see things from a bird's eye view that's both quick and easy digest.
Frequently Asked Questions
What plans have Analytics?
All of them! (Starter too 🙂)
What data points are you using to determine Top Fans?
Your most lucrative fans are the ones who are willing to spend to support your art. Top Fans are determined based on lifetime purchases in your store, but more data is on the way!
How up-to-date is the purchase activity info for merch and tour planning?
Purchase Activity data is updated in real-time, providing artists and their teams with immediate insights into current buying trends.
What additional insights into my fan base does this tool offer?
Single Analytics is specifically tailored for artists, offering a user-friendly and comprehensive view of your fan data. It goes beyond Shopify's standard analytics by focusing on fan engagement, purchasing patterns, and geographic fan distribution, all crucial for effective tour planning and fan interaction.