The Direct-to-Fan Mindset Shift Artists Need to Make
Stop choosing between streaming, live shows, and direct sales - learn how top artists stack these strategies for better results. A practical guide to combining multiple revenue streams into one pow...
How Underoath Used an Alias Band to Hype Their Album and Drive Direct Sales
Underoath didn’t just announce their album—they made fans work for it. From secret shows to a locked livestream, here’s how they turned curiosity into real engagement.
4 Valentine's Day Music Marketing Strategies That Actually Work
Discover how top artists like Laufey are crushing Valentine's Day marketing with limited-edition vinyl, personal fan connections, and creative giveaways. Get proven strategies to boost your music s...
How Eddie Palmieri Turned His Archive Into a Fan Club That Pays Every Month
A Latin jazz legend just showed us how to turn old recordings into a fan club that drives revenue every month. Here’s how Eddie Palmieri did it—and how you can too.
Unlocking Concert Revenue Beyond the Stage
Turn your tour into more than just ticket sales by using strategies like email sign-ups, fan club memberships, and livestreams to grow your fan base and boost revenue.
Building Fan Loyalty Beyond Platforms: Lessons from Sumo Cyco
How consistent, direct engagement can create deeper fan connections—and what you can learn from it
How Kane Brown Used Early Access to Boost Email Signups and Merch Sales
Check out how Kane Brown got creative with his latest music video drop by giving fans early access on his website. What started as a simple premiere turned into a clever way to connect with fans an...