Blog

Get weekly tips and tricks for activating your fanbase directly - all from Shopify.

Tokengating with the Mad Lads
Case Studies

Tokengating with the Mad Lads

Mad “Focking” Merch: The Launch of Edition 1 Meet Mad Lads, one of the boldest and fastest-rising NFT Collections in Web3 – now using Single to gate access to exclusive merch for token-holders.   ...

MembershipsTips for Naming Your Membership

Tips for Naming Your Membership

Planning a membership program? First things first, you gotta name it.  Although it’s the first thing people will hear or see, it’s also important to not overthink it.     Clever and Thematic Names ...

MembershipsHow Artists are Monetizing with Memberships

How Artists are Monetizing with Memberships

Looking to set up a fan membership? Here's a rundown of how successful artists are using various models to monetize engagement and build closer relationships with their fans.     Keith Urban Keith...

MembershipsGetting the Word Out: Tips for Crafting Your Membership Launch Announcement

Getting the Word Out: Tips for Crafting Your Membership Launch Announcement

If you're ramping up for your membership's big debut and trying to figure out how to make the announcement, this guide is just what you need. Let's get to it!    STEP 1: NAIL THAT FIRST IMPRESSION ...

MembershipsThe Case for Site + Store Consolidation

The Case for Site + Store Consolidation

If you’re maintaining a separate website and ecommerce store, you’re losing money...

MembershipsCreating a Killer Membership Launch Strategy: A Step-by-Step Guide

Creating a Killer Membership Launch Strategy: A Step-by-Step Guide

So, you're ready to launch your membership program? That's awesome! This guide's got everything you need to plan, execute, and follow-up on a launch that'll get people excited to join your communi...

Case StudiesPour Some “Streaming Sugar"

Pour Some “Streaming Sugar"

How Def Leppard Used Livestreams and Rentals to Reach Their Fans From electrifying live performances to captivating virtual shows, Def Leppard never fails to "pour some sugar" on their fans and l...