Tunes and Tactics: The Strategies Behind November's Music Releases
This past month, we saw a ton of artists lean into the power of exclusive merch and unique album variants to connect with fans and move some units! From Dolly Parton's chart-topping album to Blink...
Reel Talk: How Shopify Stores Used Video in November
This month saw a mix of interactive live events, exclusive content, and one-of-a-kind fan experiences. Let's take a look back at what worked and how they did it - right from Shopify with the help ...
Tunes and Tactics: The Strategies Behind October's Music Releases
October has been an electrifying month in the music world with several big names dropping their latest creations. Here's the breakdown: Conan Gray's "Exclusive Override" Listening Party ...
Reel Talk: How Shopify Stores Used Video in October
October was an exciting month in the music industry as artists and bands leaned into the potential of video, not just to launch their albums but also to create unique experiences for thei...
Reel Talk: How Shopify Stores Used Video in September
September 2023 saw artists harnessing the power of video on Shopify to create interactive fan experiences. Dive into the highlights from the month: Victory's Rooftop Showcase with Roc Nat...
Tunes and Tactics: The Strategies Behind September's Music Releases
September brought releases from Meet Me @ The Altar, Shakey Graves, Diddy, and more. Let's explore these albums and their launch strategies on Shopify with Single. Exclusive ...
Reel Talk: How Shopify Stores Used Video in August
August 2023 was a bang up month for the music industry when it comes to fan engagement and merchandising. From intimate acoustic sets to album listening parties, musicians and their teams found un...