Merch Monday: The Black Keys, Mallrat, Waterparks
At Single, we're all about bringing every piece of your merch strategy home to your Shopify Store. Music, physical goods, NFTs, you name it — they all belong in the place you have the most control...
What’s Old Becomes New: Brooke Alexx and Her Genesis NFT Collection
For Brooke Alexx, the strategy behind her first NFT drop took thoughtful planning, a leap of faith, and the realization that something ‘new’ doesn’t have to be new at all.
Dolly Parton’s 'Run, Rose, Run' Release Case Study
Dolly Parton has grabbed a lot of headlines this week for declining (with typical Dolly class) consideration as a 2022 Nominee to the Rock ‘n’ Roll Hall of Fame. It was a grade-A power move that sh...
"Dead Till Death" - A Horror Movie Marketing Masterstroke by Liquid Death
Imagine a horror movie about canned water. That's what Liquid Death did with "Dead Till Death.” It's daring, different, and all about standing out. In the world of horror movies, we've seen everyth...
Event Spotlight: Def Leppard's High 'n' Dry 40th Anniversary Retrospective Livestream
Def Leppard celebrates the 40th anniversary of High N Dry with a retrospective event featuring interviews, fan Q&As and never-before heard stories!
Gaelic Storm Heads "Back To The Pub"
Gaelic Storm invited fans “Back To The Pub” with a two night hybrid live stream and in person run from Emerald Isle in Chicago
Artist Spotlight: Isaiah Rashad
Big props to Isaiah Rashad on his smart and creative D2C strategy with his newest release, “The House Is Burning”