When Social Media Isn't Enough: Building Real Fan Connections
Lessons from relaunching Sara Evans' fan club on how to cultivate lifelong superfans by offering exclusive access, content, and experiences.
4 Content Playbooks to Drive Superfans to Your Own Artist Platform
Stop relying solely on social media! Leverage these 4 strategic content plays to drive your most engaged superfans into your owned artist ecosystem and deepen relationships.
8 Artist Merch Ideas and Strategies to Help You Make More Money
Want to earn more from your merch? Learn how to offer exclusives, bundles, freebies and more to connect with fans and maximize sales.
The Power of Building Direct Artist-Fan Relationships with Jason Lekberg
Why Fan Relationships Make or Break Artists We recently spoke with Jason Lekberg, founder of Lekberg Enterprises - a label services company providing the infrastructure for artists to market themse...
Boost Merch Sales by Taking a Targeted Approach for Each Fan Level
Selling merchandise is a key revenue stream for artists and creators. But taking a one-size-fits-all approach often leaves sales on the table. The truth is, fans engage and spend differentl...
Straight No Chaser Streams Sleighin' It Tour Live in Shopify
Straight No Chaser streamed their famous Sleighin’ It Tour live in their Shopify store for fans worldwide using Single’s seamless livestreaming integration.
Fan Packs Herald the Return of Music + Merch to Billboard Charts
The Golden Age of Artist E-Commerce Revisited To those in the music industry during 2018 - 2021, “merch bundles” need no introduction. For everyone else - this was the golden age of artist e-commer...